The Super Bowl. A spectacle of athleticism, a cultural touchstone, and, increasingly, a prime-time advertising arena for Hollywood's biggest productions.
With tens of millions tuning in, the Super Bowl represents an unparalleled opportunity for studios to capture the public's attention and ignite anticipation for upcoming releases. Historically, the game has served as the launchpad for trailers of some of cinema's most iconic films, from
Independence Day and The Lost World: Jurassic Park to more recent hits like The Avengers and Transformers: Revenge of the Fallen.
The Super Bowl ad slot has become synonymous with big-budget reveals, a strategic move to maximize reach and generate immediate buzz. This year promises to be no different, with viewers eagerly awaiting glimpses of the most anticipated films of 2025.
Novocaine
Novocaine hits cinemas March 14.
Thunderbolts*
Thunderbolts* hits cinemas May 2
Mission: Impossible - The Final Reckoning
Mission: Impossible – The Final Reckoning hits cinemas May 23.
Smurfs
Smurfs hits cinemas July 18.
How to Train Your Dragon
How to Train Your Dragon hits cinemas June 13.
Jurassic World Rebirth
Jurassic World Rebirth hits cinemas July 2.
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